Vertical-mast and rough terrain forklift marketers have continued in spite of overall diminished sales. There are at least 19 different forklift brand names within North America, with more than 100 various units available all around the world. In regards to manufacturers, there is almost the same number of telehandler manufacturers, even if their products are being sold under 24 different brands. Understandably, some of the brands sell both telehandlers and lift trucks. Some of the key players in the industry include names such as Lift King, Tovel, JCB, Case, Ingersoll Rand, Omega Lift, Sellick and Manitou.
The marketers of lift trucks have increased their maneuverability advantages by borrowing a few of the features which have increased the telehandler's fame. For example, Omega Lift, AUSA, Tovel and Manitou utilize hydraulic chassis-leveling systems that allow the operator to square up the frame of the truck when it is sitting on uneven terrain in order for lifts to be made more safely. This feature is provided as an option by Swinger, Load Lifter, and Lift King lift trucks.
The 4-wheel steer is another telehandler-like technology. Omega Lift, Lift King, Load Lifter and Tovel are makers which provide rigid framed machinery that operate on 4 equal sized tires. These four-wheel coordinated steering and crab-steering modes offer the incredible maneuverability that rivals the 4-wheeled steering standard lift truck units. There are additional flexibility options with the sideways shuttle crab-steer mode as well.
The side-shifting mast or carriage sideshift can enhance placement dexterity. A standard feature which is rather common is the mast sideshift. This is found on the majority of available lift trucks. It allows the operator to hydraulically move the mast several inches to either side of center. A different option is the carriage sideshift. This works by moving the carriage to both sides of the center of the mast.